{"id":131418,"date":"2024-11-08T11:46:45","date_gmt":"2024-11-08T03:46:45","guid":{"rendered":"https:\/\/pc.wp.shu.edu.tw\/?p=131418"},"modified":"2024-11-29T18:06:41","modified_gmt":"2024-11-29T10:06:41","slug":"2025ai%e9%a9%85%e5%8b%95%e4%b8%8b%e7%9a%84%e5%85%ac%e5%85%b1%e9%97%9c%e4%bf%82%e3%80%81%e5%bb%a3%e5%91%8a%e8%88%87%e5%93%81%e7%89%8c%e5%82%b3%e6%92%ad%e5%ad%b8%e8%a1%93%e7%a0%94%e8%a8%8e%e6%9c%83","status":"publish","type":"post","link":"https:\/\/pc.wp.shu.edu.tw\/?p=131418","title":{"rendered":"2025AI\u9a45\u52d5\u4e0b\u7684\u516c\u5171\u95dc\u4fc2\u3001\u5ee3\u544a\u8207\u54c1\u724c\u50b3\u64ad\u5b78\u8853\u7814\u8a0e\u6703 \u5fb5\u7a3f\u516c\u544a"},"content":{"rendered":"<h3 style=\"text-align: center\"><strong>\u4e16\u65b0\u5927\u5b78\u65b0\u805e\u50b3\u64ad\u5b78\u9662\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb<\/strong><\/h3>\n<h3 style=\"text-align: center\"><strong>2025<\/strong><strong>\u300c<\/strong><strong>AI<\/strong><strong>\u9a45\u52d5\u4e0b\u7684\u516c\u5171\u95dc\u4fc2\u3001\u5ee3\u544a\u8207\u54c1\u724c\u50b3\u64ad<\/strong><strong>\u300d<\/strong><strong>\u5b78\u8853\u7814\u8a0e\u6703<\/strong><\/h3>\n<h4 style=\"text-align: center\"><strong>AI-Driven Public Relations, Advertising, and\u00a0<\/strong><strong>Brand Communication<\/strong><\/h4>\n<h4 style=\"text-align: center\"><strong>\u300a<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"https:\/\/liveshuedu-my.sharepoint.com\/:b:\/g\/personal\/pc_live_shu_edu_tw\/EVYwUF3IBXdKgPPWt2JUMZUBphwc2_3aKIwzL5KIFk1nPQ?e=ic7LRQ\" target=\"_blank\" rel=\"noopener\">\u5fb5\u7a3f\u555f\u4e8b\u8207\u6295\u7a3f\u9808\u77e5<\/a><\/span>\u300b<\/strong><\/h4>\n<p><strong>\u4e00\u3001\u4e3b\u984c\u8aaa\u660e<\/strong><\/p>\n<p>\u96a8\u8457\u4eba\u5de5\u667a\u6167\uff08AI\uff09\u6280\u8853\u7684\u5feb\u901f\u767c\u5c55\u8207\u666e\u53ca\uff0cAI\u7684\u61c9\u7528\u5df2\u70ba\u516c\u5171\u95dc\u4fc2\u8207\u5ee3\u544a\u9818\u57df\u958b\u555f\u7121\u9650\u5275\u65b0\u7684\u53ef\u80fd\u3002AI\u4e0d\u50c5\u8ce6\u80fd\u5f37\u5316\u54c1\u724c\u65bc\u6578\u4f4d\u6642\u4ee3\u7684\u50b3\u64ad\u8207\u6e9d\u901a\u7b56\u7565\uff0c\u66f4\u4f7f\u5176\u5f97\u4ee5\u6df1\u5316\u8207\u5229\u5bb3\u95dc\u4fc2\u4eba\u9593\u4e4b\u4e92\u52d5\uff0c\u6210\u70ba\u63d0\u5347\u54c1\u724c\u5275\u65b0\u529b\u8207\u5be6\u8e10\u6c38\u7e8c\u50f9\u503c\u7684\u95dc\u9375\u63a8\u52d5\u529b\u3002AI+\u516c\u95dc\u8207\u5ee3\u544a\u7684\u667a\u6167\u5c08\u696d\uff0c\u6b63\u5f15\u9818\u54c1\u724c\u9032\u884c\u7d50\u69cb\u6027\u5347\u7d1a\uff0c\u6539\u8b8a\u50b3\u7d71\u7684\u95dc\u4fc2\u7d93\u71df\u6a21\u5f0f\uff0c\u4fc3\u9032\u54c1\u724c\u50b3\u64ad\u7ba1\u7406\u9081\u5411\u667a\u6167\u5316\u8207\u5275\u65b0\u5316\u7684\u5168\u65b0\u5883\u754c\u30022025\u5e74\u7684\u516c\u95dc\u8207\u5ee3\u544a\u6b63\u8655\u65bc\u667a\u6167\u6280\u8853\u8207\u6c38\u7e8c\u767c\u5c55\u4ea4\u532f\u7684\u8f49\u6298\u9ede\uff0c\u54c1\u724c\u4e0d\u50c5\u9700\u501f\u52a9AI\u5f37\u5316\u6578\u64da\u6d1e\u5bdf\u8207\u7cbe\u6e96\u884c\u92b7\uff0c\u4e14\u9808\u65bc\u6c38\u7e8c\u8b70\u984c\u5c55\u73fe\u524d\u77bb\u529b\u8207\u53ef\u4fe1\u5ea6\u3002AI\u8ce6\u80fd\u7684\u54c1\u724c\u5be6\u8e10\uff0c\u5c07\u63a8\u52d5\u54c1\u724c\u91cd\u5851\u50f9\u503c\u4e3b\u5f35\uff0c\u5be6\u73fe\u53ef\u6301\u7e8c\u7684\u8f49\u578b\u5347\u7d1a\uff0c\u540c\u6642\u69cb\u7bc9\u5171\u878d\u3001\u6c38\u7e8c\u4e14\u5177\u793e\u6703\u610f\u7fa9\u7684\u54c1\u724c\u529b\uff0c\u70ba\u54c1\u724c\u5275\u65b0\u6ce8\u5165\u65b0\u52d5\u80fd\u3002\u6709\u9451\u65bc\u6b64\uff0c\u672c\u5c46\u5b78\u8853\u7814\u8a0e\u6703\u65e8\u5c31\u54c1\u724c\u9762\u5c0d\u6578\u4f4d\u8f49\u578b\u8207\u6c38\u7e8c\u8b8a\u9769\u96d9\u91cd\u6311\u6230\u7684\u74b0\u5883\uff0c\u6df1\u5165\u63a2\u8a0e\u516c\u95dc\u8207\u5ee3\u544a\u7684\u6700\u65b0\u767c\u5c55\u8da8\u52e2\uff0c\u4e26\u805a\u7126\u56db\u5927\u4e3b\u984c\uff0c\u5305\u62ec\u6709AI\u8ce6\u80fd\u7684\u516c\u95dc\u8207\u5ee3\u544a\u5275\u65b0\u7b56\u7565\u8207\u8f49\u578b\u3001\u516c\u95dc\u5ee3\u544a\u8207\u79d1\u6280\u7684\u5171\u878d\u65b0\u751f\u614b\u3001AI\u9a45\u52d5\u54c1\u724c\u50b3\u64ad\u7684\u8b8a\u9769\u8207\u6311\u6230\u3001\u54c1\u724c\u6c38\u7e8c\u8207\u50f9\u503c\u5171\u5275\u7684\u5be6\u8e10\uff0c\u4ee5\u5168\u9762\u63a2\u7a76AI\u6280\u8853\u5982\u4f55\u91cd\u5851\u54c1\u724c\u7d93\u71df\u8207\u50b3\u64ad\u3002\u540c\u6642\uff0c\u900f\u904e\u70ba\u5b78\u8853\u754c\u8207\u7522\u696d\u754c\u642d\u5efa\u6df1\u5ea6\u4e92\u52d5\u7684\u9ad8\u6548\u4ea4\u6d41\u5e73\u53f0\uff0c\u4fc3\u9032\u8de8\u9818\u57df\u5408\u4f5c\u8207\u5275\u65b0\uff0c\u671f\u4ee5\u85c9\u7531AI\u6280\u8853\u7684\u8ce6\u80fd\uff0c\u5f37\u5316\u516c\u95dc\u8207\u5ee3\u544a\u65bc\u54c1\u724c\u50b3\u64ad\u3001\u667a\u6167\u7ba1\u7406\u8207\u6c38\u7e8c\u767c\u5c55\u7684\u6838\u5fc3\u5b9a\u4f4d\u8207\u95dc\u9375\u4f5c\u7528\uff0c\u5171\u540c\u958b\u5275\u54c1\u724c\u65bc\u667a\u6167\u6642\u4ee3\u7684\u65b0\u683c\u5c40\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e8c\u3001\u7814\u8a0e\u6703\u8cc7\u8a0a<\/strong><\/p>\n<ol>\n<li>\u65e5\u671f\uff1a2025\u5e745\u670828\u65e5\uff08\u4e09\uff09<\/li>\n<li>\u5730\u9ede\uff1a\u4e16\u65b0\u5927\u5b78\u7ba1\u7406\u5b78\u9662\uff08\u81fa\u5317\u5e02\u6587\u5c71\u5340\u6728\u67f5\u8def\u4e00\u6bb5111\u865f\uff09<\/li>\n<li>\u806f\u7d61\u8cc7\u8a0a\uff1a\u4e16\u65b0\u5927\u5b78\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb(02)2236-8225\u8f4983222<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>\u4e09\u3001\u5fb5\u7a3f\u5c0d\u8c61<\/strong><\/p>\n<p>\u672c\u6b21\u7814\u8a0e\u6703\u6b61\u8fce\u5c0d\u6b64\u4e3b\u984c\u6709\u8208\u8da3\u4e4b\u5c08\u5bb6\u3001\u5b78\u8005\u53ca\u5b78\u751f\u8e34\u8e8d\u6295\u7a3f\uff0c\u671f\u76fc\u900f\u904e\u76f8\u4e92\u5c0d\u8a71\u8207\u7d93\u9a57\u7684\u4ea4\u6d41\uff0c\u4ee5\u5354\u52a9\u516c\u95dc\u53ca\u5ee3\u544a\u7522\u696d\u958b\u5275\u65b0\u601d\u7dad\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u56db\u3001\u5fb5\u7a3f\u5b50\u984c<\/strong><\/p>\n<p><strong>\u91dd\u5c0d\u53f0\u7063\u516c\u95dc\u5ee3\u544a\u8207\u5a92\u9ad4\u767c\u5c55\u5206\u6210\u4ee5\u4e0b\u5341\u500b\u5b50\u984c\uff0c\u5c0d\u5916\u516c\u958b\u5fb5\u7a3f\uff1a<\/strong><\/p>\n<ol>\n<li><strong>\u5b50\u984c\u4e00\uff1a<\/strong><strong>AI<\/strong><strong>\u8ce6\u80fd\u7684\u516c\u5171\u95dc\u4fc2\u3001\u5ee3\u544a\u8207\u54c1\u724c\u50b3\u64ad\u7b56\u7565<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e8c\uff1a\u751f\u6210\u5f0f<\/strong><strong>AI<\/strong><strong>\u8207\u500b\u6027\u5316\u5167\u5bb9\u884c\u92b7\u7684\u5275\u65b0\u61c9\u7528<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e09\uff1a<\/strong><strong>AI<\/strong><strong>\u9a45\u52d5\u4e0b\u7684\u4f01\u696d\u793e\u6703\u8cac\u4efb\u8207\u6c38\u7e8c\u54c1\u724c\u5be6\u8e10<\/strong><\/li>\n<li><strong>\u5b50\u984c\u56db\uff1a<\/strong><strong>AI<\/strong><strong>\u502b\u7406\u3001\u96b1\u79c1\u4fdd\u8b77\u8207\u54c1\u724c\u4fe1\u4efb\u7ba1\u7406<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e94\uff1a\u6c89\u6d78\u5f0f\u9ad4\u9a57\u79d1\u6280\u8207\u6574\u5408\u884c\u92b7\u50b3\u64ad<\/strong><\/li>\n<li><strong>\u5b50\u984c\u516d\uff1a<\/strong><strong>AI<\/strong><strong>\u9a45\u52d5\u54c1\u724c\u884c\u92b7\u8207\u6d88\u8cbb\u8005\u6d1e\u5bdf\u7684\u5275\u65b0\u61c9\u7528<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e03\uff1a\u958b\u653e\u5f0f\u5275\u65b0\u8207\u54c1\u724c\u50f9\u503c\u5171\u5275<\/strong><\/li>\n<li><strong>\u5b50\u984c\u516b\uff1a\u793e\u4ea4\u5a92\u9ad4\u751f\u614b\u7cfb\u8207\u667a\u6167\u884c\u92b7\u5275\u65b0<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e5d\uff1a\u8de8\u9818\u57df\u878d\u5408\u8207\u516c\u95dc\u5ee3\u544a\u7684<\/strong><strong>AI<\/strong><strong>\u524d\u77bb\u767c\u5c55<\/strong><\/li>\n<li><strong>\u5176\u4ed6\uff1a\u7d9c\u5408\u8de8\u4e0a\u8ff0\u5b50\u984c\u6216\u516c\u95dc\u8207\u5ee3\u544a\u76f8\u95dc\u8b70\u984c<\/strong><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>\u4e94\u3001\u6295\u7a3f\u8aaa\u660e<\/strong><\/p>\n<p>\u5c0d\u5916\u516c\u958b\u5fb5\u7a3f\uff0c\u5206\u6210\u300c\u793e\u6703\u7d44\u300d\u548c\u300c\u5b78\u751f\u7d44\u300d\u3002\u793e\u6703\u7d44\u6b61\u8fce\u5927\u5c08\u9662\u6821\u8001\u5e2b\u3001\u793e\u6703\u8ce2\u9054\u6295\u7a3f\uff1b\u5b78\u751f\u7d44\u6b61\u8fce\u5404\u5927\u5c08\u9662\u6821\u5b78\u751f\u8e34\u8e8d\u6295\u7a3f\u3002\u6295\u7a3f\u4ee5\u300c\u6458\u8981\u6295\u7a3f\u300d\uff0c\u6458\u8981\u6295\u7a3f\u5b57\u6578500-1,000\u5b57\uff0c\u6700\u5f8c\u5168\u6587\u8ad6\u6587\u5b57\u6578\u572815,000\u5b57\u4ee5\u5167\u3002\u5be9\u7a3f\u4f5c\u696d\u63a1\u533f\u540d\u65b9\u5f0f\u5be9\u67e5\uff0c\u82e5\u6295\u7a3f\u8e34\u8e8d\u4e14\u54c1\u8cea\u512a\u826f\uff0c\u5165\u9078\u4e4b\u8ad6\u6587\u7121\u6cd5\u5168\u6578\u5b89\u6392\u81f3\u53e3\u982d\u767c\u8868\u6642\uff0c\u5176\u9918\u5165\u570d\u8005\u5247\u4ee5\u58c1\u5831\u65b9\u5f0f\u767c\u8868\uff0c\u5b8c\u6210\u767c\u8868\u8005\u5c07\u63d0\u4f9b\u767c\u8868\u8b49\u660e\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u672c\u6b21\u7814\u8a0e\u6703\u81ea\u5373\u65e5\u8d77\u8fa6\u7406\u8ad6\u6587\u5fb5\u7a3f\uff0c\u5be9\u7a3f\u4f5c\u696d\u63a1\u53d6\u300c\u6458\u8981\u5be9\u67e5\u300d\u3002<\/p>\n<ol>\n<li>\u672c\u6b21\u7814\u8a0e\u6703\u63a1<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"https:\/\/reurl.cc\/ZVkMQl\" target=\"_blank\" rel=\"noopener\"><u>\u7dda\u4e0a\u6295\u7a3f<\/u><\/a><\/span>\uff0c\u8acb\u6295\u7a3f\u8005\u65bc<strong>2025<\/strong><strong>\u5e74<\/strong><strong>2<\/strong><strong>\u6708<\/strong><strong>17<\/strong><strong>\u65e5\uff08\u4e00\uff09\u524d<\/strong>\u586b\u5beb\u300c<strong>2025 AI<\/strong><strong>\u9a45\u52d5\u4e0b\u7684\u516c\u5171\u95dc\u4fc2\u3001\u5ee3\u544a\u8207\u54c1\u724c\u50b3\u64ad<\/strong> <strong>\u5b78\u8853\u7814\u8a0e\u6703<\/strong><strong>\u6295\u7a3f\u8868\u55ae<\/strong>\u300d\uff0c\u7dda\u4e0a\u6295\u7a3f\u7db2\u5740\uff1a<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"https:\/\/reurl.cc\/ZVkMQl\" target=\"_blank\" rel=\"noopener\">https:\/\/reurl.cc\/ZVkMQl<\/a><\/span><\/li>\n<li>\u5be9\u67e5\u5f8c\u66ab\u5b9a2025\u5e743\u67085\u65e5\uff08\u4e09\uff09\u516c\u544a\u6458\u8981\u5be9\u67e5\u7d50\u679c\u65bc\u672c\u7cfb\u7cfb\u7db2\u9801\uff0c\u4e26\u901a\u77e5\u6295\u7a3f\u8005\u3002<\/li>\n<li>\u901a\u904e\u5be9\u7a3f\u8005\u8acb\u65bc2025\u5e744\u67087\u65e5\uff08\u4e00\uff09\u524d\u7e73\u4ea4\u8ad6\u6587\u5168\u6587\uff0c\u767c\u8868\u5834\u6b21\u5247\u53e6\u51fd\u901a\u77e5\u3002<\/li>\n<li>\u6458\u8981\u8207\u5168\u6587\u683c\u5f0f\u5167\u5bb9\u8acb\u63a1\u7528\u300cAPA\u7b2c\u4e03\u7248\u300d\u4e4b\u66f8\u5beb\u683c\u5f0f\uff0c\u6216\u8acb\u53c3\u8003\u300a\u81fa\u7063\u50b3\u64ad\u5b78\u520a\u300b\u8ad6\u6587\u9ad4\u4f8b\uff08\u4e0b\u8f09\u8655\uff1a<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"http:\/\/www.tjctaiwan.org\/word\/4435172024.pdf\" target=\"_blank\" rel=\"noopener\">http:\/\/www.tjctaiwan.org\/word\/4435172024.pdf<\/a><\/span>\uff09\u3002<\/li>\n<li>\u82e5\u767c\u73fe\u6709\u9055\u53cd\u7533\u8acb\u898f\u5b9a\u6216\u5b78\u8853\u502b\u7406\u7b49\u60c5\u4e8b\uff0c\u672c\u6703\u5f97\u62d2\u7d55\u53d7\u7406\u7533\u8acb\u3002<\/li>\n<\/ol>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>\u516d\u3001\u8fa6\u7406\u55ae\u4f4d<\/strong><\/p>\n<p>\u4e16\u65b0\u5927\u5b78\u65b0\u805e\u50b3\u64ad\u5b78\u9662-\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e03\u3001\u5176\u4ed6<\/strong><\/p>\n<ol>\n<li>\u4e3b\u8fa6\u55ae\u4f4d\u64c1\u6709\u520a\u8f09\u8ad6\u6587\u5167\u5bb9\u65bc\u4e3b\u8fa6\u55ae\u4f4d\u76f8\u95dc\u4e4b\u5370\u5237\u54c1\u3001\u7db2\u9801\u6216\u5149\u789f\u4e4b\u6b0a\u5229\uff0c\u520a\u8f09\u6642\u5c07\u4f9d\u5b78\u8853\u8ad6\u6587\u6163\u4f8b\u8a3b\u660e\u4f5c\u8005\u8207\u51fa\u8655\u3002<\/li>\n<li>\u8ad6\u6587\u4e2d\u51e1\u6d89\u53ca\u7248\u6b0a\u90e8\u5206\uff0c\u8acb\u4e8b\u5148\u53d6\u5f97\u539f\u8457\u8005\u6216\u51fa\u7248\u793e\u66f8\u9762\u540c\u610f\u3002\u672c\u6d3b\u52d5\u4e3b\u8fa6\u55ae\u4f4d\u4e0d\u8ca0\u7248\u6b0a\u8cac\u4efb\u3002<\/li>\n<li>\u4f9d\u5b78\u8853\u6163\u4f8b\uff0c\u6240\u6709\u7a3f\u4ef6\u4e0d\u5f97\u5728\u4efb\u4f55\u7814\u8a0e\u6703\u3001\u671f\u520a\u767c\u8868\u6216\u63a5\u53d7\u5be9\u67e5\u4e2d\u3002<\/li>\n<\/ol>\n<p><img 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04:40:22","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"_links":{"self":[{"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts\/131418","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131418"}],"version-history":[{"count":0,"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts\/131418\/revisions"}],"wp:attachment":[{"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131418"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=131418"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=131418"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}