{"id":131982,"date":"2025-11-07T10:00:09","date_gmt":"2025-11-07T02:00:09","guid":{"rendered":"https:\/\/pc.wp.shu.edu.tw\/?p=131982"},"modified":"2025-11-06T16:19:20","modified_gmt":"2025-11-06T08:19:20","slug":"2026%e3%80%8c%e7%ad%96%e7%95%a5%e5%82%b3%e6%92%adx%e8%a1%8c%e9%8a%b7%e7%a7%91%e6%8a%80x%e5%93%81%e7%89%8c%e5%89%b5%e6%96%b0%e3%80%8d%e5%ad%b8%e8%a1%93%e7%a0%94%e8%a8%8e%e6%9c%83-%e5%be%b5","status":"publish","type":"post","link":"http:\/\/pc.wp.shu.edu.tw\/?p=131982","title":{"rendered":"2026\u300c\u7b56\u7565\u50b3\u64ad\u00d7\u884c\u92b7\u79d1\u6280\u00d7\u54c1\u724c\u5275\u65b0\u300d\u5b78\u8853\u7814\u8a0e\u6703 \u5fb5\u7a3f\u516c\u544a"},"content":{"rendered":"<h3 style=\"text-align: center\"><strong>\u4e16\u65b0\u5927\u5b78\u65b0\u805e\u50b3\u64ad\u5b78\u9662\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb<\/strong><\/h3>\n<h3 style=\"text-align: center\"><strong>2026<\/strong><strong>\u300c\u7b56\u7565\u50b3\u64ad<\/strong><strong>\u00d7<\/strong><strong>\u884c\u92b7\u79d1\u6280<\/strong><strong>\u00d7<\/strong><strong>\u54c1\u724c\u5275\u65b0\u300d\u5b78\u8853\u7814\u8a0e\u6703<\/strong><\/h3>\n<h4 style=\"text-align: center\"><strong>Strategic Communication \u00d7 Marketing Technology \u00d7 Brand Innovation<\/strong><\/h4>\n<p style=\"text-align: center\"><strong>\u300a<\/strong><strong><a href=\"https:\/\/liveshuedu-my.sharepoint.com\/:b:\/g\/personal\/pc_live_shu_edu_tw\/ETYkaWJJszVCubNGh_LhN4wBKR_-PA04j80OAG7zzHewpA?e=lUf2uP\" target=\"_blank\" rel=\"noopener\"><span style=\"color: #0000ff\">\u5fb5\u7a3f\u555f\u4e8b\u8207\u6295\u7a3f\u9808\u77e5<\/span><\/a><\/strong><strong>\u300b<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e00\u3001\u4e3b\u984c\u8aaa\u660e<\/strong><\/p>\n<p>\u6211\u5011\u6b63\u7f6e\u8eab\u65bc\u4e00\u500b\u50b3\u64ad\u5178\u7bc4\u6025\u907d\u8f49\u79fb\u7684\u6642\u4ee3\u3002\u4eba\u5de5\u667a\u6167\u3001\u5927\u6578\u64da\u8207\u884c\u92b7\u79d1\u6280\uff08MarTech\uff09\u7684\u878d\u5408\uff0c\u4e0d\u50c5\u91cd\u5851\u4e86\u54c1\u724c\u8207\u6d88\u8cbb\u8005\u4e92\u52d5\u7684\u65b9\u5f0f\uff0c\u66f4\u91cd\u65b0\u5b9a\u7fa9\u4e86\u7b56\u7565\u50b3\u64ad\u7684\u5167\u6db5\u8207\u908a\u754c\u3002\u70ba\u63a2\u8a0e\u6b64\u4e00\u8b8a\u9769\uff0c\u4e16\u65b0\u5927\u5b78\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb\u7279\u8209\u8fa62026\u300c\u7b56\u7565\u50b3\u64ad\u00d7\u884c\u92b7\u79d1\u6280\u00d7\u54c1\u724c\u5275\u65b0\u300d\u5b78\u8853\u7814\u8a0e\u6703\uff0c\u65e8\u5728\u642d\u5efa\u4e00\u500b\u7522\u5b78\u6df1\u5ea6\u5c0d\u8a71\u7684\u5e73\u53f0\u3002<\/p>\n<p>\u672c\u7814\u8a0e\u6703\u65e8\u5728\u63d0\u4f9b\u4e00\u500b\u8de8\u5b78\u79d1\u4ea4\u6d41\u5e73\u53f0\uff0c\u9f13\u52f5\u5b78\u8005\u3001\u5c08\u5bb6\u53ca\u7814\u7a76\u751f\u63a2\u8a0e\u5728\u6578\u4f4d\u8f49\u578b\u6d6a\u6f6e\u4e0b\uff0c\u5982\u4f55\u904b\u7528\u65b0\u8208\u79d1\u6280\uff0c\u64d8\u5283\u6709\u6548\u7684\u50b3\u64ad\u7b56\u7565\uff0c\u63a8\u52d5\u54c1\u724c\u50f9\u503c\u7684\u6c38\u7e8c\u5275\u65b0\uff0c\u4e26\u53cd\u601d\u5176\u5c0d\u793e\u6703\u8207\u7522\u696d\u672a\u4f86\u6240\u5e36\u4f86\u7684\u6311\u6230\u8207\u5951\u6a5f\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e8c\u3001\u7814\u8a0e\u6703\u8cc7\u8a0a<\/strong><\/p>\n<ol>\n<li>\u65e5\u671f\uff1a2026\u5e745\u670827\u65e5\uff08\u4e09\uff09<\/li>\n<li>\u5730\u9ede\uff1a\u4e16\u65b0\u5927\u5b78\u7ba1\u7406\u5b78\u9662\uff08\u81fa\u5317\u5e02\u6587\u5c71\u5340\u6728\u67f5\u8def\u4e00\u6bb5111\u865f\uff09<\/li>\n<li>\u806f\u7d61\u8cc7\u8a0a\uff1a\u4e16\u65b0\u5927\u5b78\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb(02)2236-8225\u8f4983222<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>\u4e09\u3001\u5fb5\u7a3f\u5c0d\u8c61<\/strong><\/p>\n<p>\u672c\u6b21\u7814\u8a0e\u6703\u6b61\u8fce\u5c0d\u6b64\u4e3b\u984c\u6709\u8208\u8da3\u4e4b\u5c08\u5bb6\u3001\u5b78\u8005\u53ca\u5b78\u751f\u8e34\u8e8d\u6295\u7a3f\uff0c\u671f\u76fc\u900f\u904e\u76f8\u4e92\u5c0d\u8a71\u8207\u7d93\u9a57\u7684\u4ea4\u6d41\uff0c\u4ee5\u5354\u52a9\u516c\u95dc\u53ca\u5ee3\u544a\u7522\u696d\u958b\u5275\u65b0\u601d\u7dad\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u56db\u3001\u5fb5\u7a3f\u5b50\u984c<\/strong><\/p>\n<p><strong>\u91dd\u5c0d\u53f0\u7063\u516c\u95dc\u5ee3\u544a\u8207\u5a92\u9ad4\u767c\u5c55\u5206\u6210\u4ee5\u4e0b\u516b\u500b\u5b50\u984c\uff0c\u5c0d\u5916\u516c\u958b\u5fb5\u7a3f\uff1a<\/strong><\/p>\n<ol>\n<li><strong>\u5b50\u984c\u4e00\uff1a<\/strong> <strong>\u7b56\u7565\u50b3\u64ad\u65b0\u601d\u7dad<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e8c\uff1a\u884c\u92b7\u79d1\u6280\uff08<\/strong><strong>MarTech<\/strong><strong>\uff09\u8207\u516c\u95dc\u5ee3\u544a<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e09\uff1a\u4eba\u5de5\u667a\u6167\uff08<\/strong><strong>AI<\/strong><strong>\uff09\u5728\u884c\u92b7\u8207\u50b3\u64ad\u7684\u61c9\u7528<\/strong><\/li>\n<li><strong>\u5b50\u984c\u56db\uff1a\u6578\u4f4d\u8f49\u578b\u8207\u54c1\u724c\u5275\u65b0<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e94\uff1a\u4f01\u696d\uff25\uff33\uff27\u6c38\u7e8c\u767c\u5c55<\/strong><\/li>\n<li><strong>\u5b50\u984c\u516d\uff1a\u6587\u5316\u5275\u610f\u8207\u8996\u89ba\u50b3\u64ad<\/strong><\/li>\n<li><strong>\u5b50\u984c\u4e03\uff1a\u6d88\u8cbb\u8005\u884c\u70ba\u8207\u50f9\u503c\u8b8a\u9077<\/strong><\/li>\n<li><strong>\u5176\u4ed6\uff1a\u7d9c\u5408\u8de8\u4e0a\u8ff0\u5b50\u984c\u6216\u516c\u95dc\u8207\u5ee3\u544a\u76f8\u95dc\u8b70\u984c<\/strong><\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p><strong>\u4e94\u3001\u6295\u7a3f\u8aaa\u660e<\/strong><\/p>\n<p>\u5c0d\u5916\u516c\u958b\u5fb5\u7a3f\uff0c\u5206\u6210\u300c\u793e\u6703\u7d44\u300d\u548c\u300c\u5b78\u751f\u7d44\u300d\u3002\u793e\u6703\u7d44\u6b61\u8fce\u5927\u5c08\u9662\u6821\u8001\u5e2b\u3001\u793e\u6703\u8ce2\u9054\u6295\u7a3f\uff1b\u5b78\u751f\u7d44\u6b61\u8fce\u5404\u5927\u5c08\u9662\u6821\u5b78\u751f\u8e34\u8e8d\u6295\u7a3f\u3002\u6295\u7a3f\u4ee5\u300c\u6458\u8981\u6295\u7a3f\u300d\uff0c\u6458\u8981\u6295\u7a3f\u5b57\u6578500-1000\u5b57\uff0c\u6700\u5f8c\u5168\u6587\u8ad6\u6587\u5b57\u6578\u572815,000\u5b57\u4ee5\u5167\u3002\u5be9\u7a3f\u4f5c\u696d\u63a1\u533f\u540d\u65b9\u5f0f\u5be9\u67e5\uff0c\u82e5\u6295\u7a3f\u8e34\u8e8d\u4e14\u54c1\u8cea\u512a\u826f\uff0c\u5165\u9078\u4e4b\u8ad6\u6587\u7121\u6cd5\u5168\u6578\u5b89\u6392\u81f3\u53e3\u982d\u767c\u8868\u6642\uff0c\u5176\u9918\u5165\u570d\u8005\u5247\u4ee5\u58c1\u5831\u65b9\u5f0f\u767c\u8868\uff0c\u5b8c\u6210\u767c\u8868\u8005\u5c07\u63d0\u4f9b\u767c\u8868\u8b49\u660e\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u672c\u6b21\u7814\u8a0e\u6703\u81ea\u5373\u65e5\u8d77\u8fa6\u7406\u8ad6\u6587\u5fb5\u7a3f\uff0c\u5be9\u7a3f\u4f5c\u696d\u63a1\u53d6\u300c\u6458\u8981\u5be9\u67e5\u300d\u3002<\/p>\n<ol>\n<li>\u672c\u6b21\u7814\u8a0e\u6703\u63a1<span style=\"color: #0000ff\"><u><a style=\"color: #0000ff\" href=\"https:\/\/forms.gle\/advzQSV8jVDR4N9v5\" target=\"_blank\" rel=\"noopener\">\u7dda\u4e0a\u6295\u7a3f<\/a><\/u><\/span>\uff0c\u8acb\u6295\u7a3f\u8005\u65bc<strong>2026<\/strong><strong>\u5e74<\/strong><strong>2<\/strong><strong>\u6708<\/strong><strong>23<\/strong><strong>\u65e5\uff08\u4e00\uff09\u524d<\/strong>\u586b\u5beb\u300c<strong>2026<\/strong><strong>\u7b56\u7565\u50b3\u64ad\u00d7\u884c\u92b7\u79d1\u6280\u00d7\u54c1\u724c\u5275\u65b0\u5b78\u8853\u7814\u8a0e\u6703\u6295\u7a3f\u8868\u55ae<\/strong>\u300d\uff0c\u7dda\u4e0a\u6295\u7a3f\u7db2\u5740\uff1a<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"https:\/\/forms.gle\/advzQSV8jVDR4N9v5\" target=\"_blank\" rel=\"noopener\">https:\/\/forms.gle\/advzQSV8jVDR4N9v5<\/a><\/span><\/li>\n<li>\u5be9\u67e5\u5f8c\u66ab\u5b9a2026\u5e743\u670810\u65e5\uff08\u4e8c\uff09\u516c\u5e03\u6458\u8981\u5be9\u67e5\u7d50\u679c\u65bc\u672c\u7cfb\u7cfb\u7db2\u9801\uff0c\u4e26\u901a\u77e5\u6295\u7a3f\u8005\u3002<\/li>\n<li>\u901a\u904e\u5be9\u7a3f\u8005\u8acb\u65bc2026\u5e744\u67087\u65e5\uff08\u4e8c\uff09\u524d\u7e73\u4ea4\u8ad6\u6587\u5168\u6587\uff0c\u767c\u8868\u5834\u6b21\u5247\u53e6\u51fd\u901a\u77e5\u3002<\/li>\n<li>\u6458\u8981\u8207\u5168\u6587\u683c\u5f0f\u5167\u5bb9\u8acb\u63a1\u7528\u300cAPA\u7b2c\u4e03\u7248\u300d\u4e4b\u66f8\u5beb\u683c\u5f0f\u3002\u6216\u8acb\u53c3\u8003\u300a\u81fa\u7063\u50b3\u64ad\u5b78\u520a\u300b\u8ad6\u6587\u9ad4\u4f8b\uff08\u4e0b\u8f09\u8655\uff1a<span style=\"color: #0000ff\"><a style=\"color: #0000ff\" href=\"http:\/\/www.tjctaiwan.org\/word\/643292025.pdf\" target=\"_blank\" rel=\"noopener\">http:\/\/www.tjctaiwan.org\/word\/643292025.pdf<\/a><\/span>\uff09\u3002<\/li>\n<li>\u82e5\u767c\u73fe\u6709\u9055\u53cd\u7533\u8acb\u898f\u5b9a\u6216\u5b78\u8853\u502b\u7406\u7b49\u60c5\u4e8b\uff0c\u672c\u6703\u5f97\u62d2\u7d55\u53d7\u7406\u7533\u8acb\u3002<\/li>\n<\/ol>\n<p><strong>\u00a0<\/strong><\/p>\n<p><strong>\u516d\u3001\u8fa6\u7406\u55ae\u4f4d<\/strong><\/p>\n<p>\u4e16\u65b0\u5927\u5b78\u65b0\u805e\u50b3\u64ad\u5b78\u9662-\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u4e03\u3001\u5176\u4ed6<\/strong><\/p>\n<ol>\n<li>\u4e3b\u8fa6\u55ae\u4f4d\u64c1\u6709\u520a\u8f09\u8ad6\u6587\u5167\u5bb9\u65bc\u4e3b\u8fa6\u55ae\u4f4d\u76f8\u95dc\u4e4b\u5370\u5237\u54c1\u3001\u7db2\u9801\u6216\u5149\u789f\u4e4b\u6b0a\u5229\uff0c\u520a\u8f09\u6642\u5c07\u4f9d\u5b78\u8853\u8ad6\u6587\u6163\u4f8b\u8a3b\u660e\u4f5c\u8005\u8207\u51fa\u8655\u3002<\/li>\n<li>\u8ad6\u6587\u4e2d\u51e1\u6d89\u53ca\u7248\u6b0a\u90e8\u5206\uff0c\u8acb\u4e8b\u5148\u53d6\u5f97\u539f\u8457\u8005\u6216\u51fa\u7248\u793e\u66f8\u9762\u540c\u610f\u3002\u672c\u6d3b\u52d5\u4e3b\u8fa6\u55ae\u4f4d\u4e0d\u8ca0\u7248\u6b0a\u8cac\u4efb\u3002<\/li>\n<li>\u4f9d\u5b78\u8853\u6163\u4f8b\uff0c\u6240\u6709\u7a3f\u4ef6\u4e0d\u5f97\u5728\u4efb\u4f55\u7814\u8a0e\u6703\u3001\u671f\u520a\u767c\u8868\u6216\u63a5\u53d7\u5be9\u67e5\u4e2d\u3002<\/li>\n<\/ol>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-131986\" src=\"http:\/\/wp.shu.edu.tw\/wp-ctt\/uploads\/sites\/61\/2025\/11\/a95bf49e00f35d492b1463567abbb75c.jpg\" alt=\"\" width=\"1600\" height=\"2259\" data-id=\"131986\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u4e16\u65b0\u5927\u5b78\u65b0\u805e\u50b3\u64ad\u5b78\u9662\u516c\u5171\u95dc\u4fc2\u66a8\u5ee3\u544a\u5b78\u7cfb  [&hellip;]<\/p>\n","protected":false},"author":51,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[25,50,235],"tags":[],"class_list":["post-131982","post","type-post","status-publish","format-standard","hentry","category-seminar","category-call-for-paper","category-2026seminar"],"publishpress_future_action":{"enabled":false,"date":"2026-04-21 15:14:43","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category"},"_links":{"self":[{"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts\/131982","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/users\/51"}],"replies":[{"embeddable":true,"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131982"}],"version-history":[{"count":0,"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=\/wp\/v2\/posts\/131982\/revisions"}],"wp:attachment":[{"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131982"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=131982"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/pc.wp.shu.edu.tw\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=131982"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}